162 Sports initiatives We don’t just consider sports to be a part of the brand self image; it is also about taking on social responsibility. We have therefore been promoting sports for many decades – from young talents to the stars. Sports initiatives at the Vienna sites As “the Austrian Bank”, Raiffeisen sees itself as the optimal sponsoring partner for Austrian skiing stars and the national soccer team. During the 2016/2017 World Cup season, the Gable Cross decorates the helmets of Austrian skiing stars, such as the four-time individual world champion and six-time overall World Cup victor Marcel Hirscher as well as speed specialist Max Franz and some upcoming drivers. Bernd Wiesberger, Austria’s top golfer for many years and Raiffeisen sponsoring partner since 2009, took part in many international and national tournaments in 2016 while bearing the Gable Cross. © GEPA-pictures Raiffeisen is the official partner of the “UGOTCHI – Points with class” project of Sportunion. This exercise initiative by Sportunion and its more than 4,000 clubs in Austrian primary schools is organized in the form of a competition. School children collect points for their exercise activities in school, after school, with their families and for other activities which have sustainable aspects (nutrition, promotion of the regional, trash separation, etc.). In the past ten years, an average of around 45,000 school children from more than 2,000 classes and 900 schools have participated in this program every year. The cooperation for the Play Fair Code, which has existed for several years, was continued in 2016. The Play Fair Code is an initiative of the Ministry for Sport, the Austrian Soccer Association and the Austrian Soccer Bundesliga. The goal of the Play Fair Code is to jointly guarantee clean and manipulation-free competition along with Austrian sports associations, athletes, coaches and trainers and heads of associations. The three essential pillars of prevention (training, education and awareness building), monitoring and the central ombudsman office for those affected are covered by the Play Fair Code platform. RBI AG was involved for the ninth time as an official sponsor of the ice hockey world championship, which took place in Moscow and St. Petersburg in May 2016. Its commitment is based on the wide popularity that this sport enjoys in countries in Central and Eastern Europe – for instance, in Russia or the Czech Republic. Altogether, 16 teams played 64 matches for the world champion title. Finland lost to Canada 0:2 in the final game held in Moscow. Southeastern Europe (SEE) The “Raiffeisen Bank Bukarest International Marathon” is the largest running event in Romania and has been organized by the “Bucharest Running Club Association” since 2008. The marathon is the first marathon recognized by AIMS (Association of International Marathons and Distance Races). The Raiffeisen Bank Bukarest International Marathon was held for the ninth time in October 2016 with the following categories: Wheelchair race (distances: 42.195 km; 21.097 km; 10.548 km and 2.9 km), marathon (42.195 km), semi-marathon (21.097 km), relay race (four-person teams, 10.54 km/team member), © The Association Bucharest Running Club
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